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Discover how to find a profitable YouTube automation niche by focusing on capturing market share, offering informative content that solves problems, and prioritizing information value over production. Experiment with different niches and report findings to your community.
Embarking on a YouTube automation journey can be both exhilarating and daunting, especially when choosing a niche that aligns with profitability and personal interest. This article delves into the intricacies of selecting a lucrative niche, illustrated by a real-world experience in the "make money online" sector.
The initial foray into the "how to make money online" niche revealed the complexities of revenue per mille (RPM) variability. While this niche generally boasts high RPMs, the earnings can fluctuate significantly based on video topics and audience demographics. For instance, a video about Amazon-related topics can yield RPMs five times higher than that of general "money-making" content. This highlights the necessity of not just choosing a broad niche but also strategically focusing on sub-topics that attract lucrative advertising revenue.
Mirroring successful channels might seem like a shortcut to success, but it rarely translates into long-term gains. As demonstrated, copying established creators without innovation led to minimal monetary returns despite significant investments. A channel generating only $2 monthly on a $2,000 investment underscores the importance of originality and strategic differentiation.
Approaching your YouTube channel with a business mindset involves capturing market share through niche diversification and offering unique content. It’s crucial to create videos that not only attract views but also stand out from the competition. This business-oriented approach ensures that content remains relevant and profitable, leveraging both advertising and external monetization avenues such as online education.
Prioritizing the informational value of videos over production quality can be a game-changer. While high production value can enhance viewer engagement, informative and helpful content often takes precedence in retaining audiences. Channels like "Charisma on Command" exemplify how focusing on core sales rather than ad revenue can create a sustainable business model.
Diving into different niches—such as self-improvement, finance, and fitness—allows for experimentation and discovery of the most profitable and engaging content. This exploratory phase is crucial in identifying where the best audience retention and monetization opportunities lie. By testing various niches, one can better understand market demands and tailor content accordingly.
Engaging with a community, such as a Discord group, can provide invaluable feedback and ideas for niche exploration. This collaborative approach not only helps in refining content strategy but also fosters a supportive network of like-minded individuals.
1. What is RPM and why does it vary across topics? RPM, or revenue per mille, represents the earnings per thousand views. It varies based on the video topic, target audience, and the advertisers’ willingness to pay for ad placements on that content.
2. How can I differentiate my YouTube channel in a crowded niche? Focus on creating unique content that offers value, solve specific problems, and engage your audience. Diversifying your niche and leveraging your unique insights or expertise can set your channel apart.
3. Is high production quality necessary for YouTube success? While high production quality can attract viewers, informative and valuable content is often more critical for long-term success. Prioritize content that addresses audience needs and interests.
4. How can I monetize my YouTube channel beyond ad revenue? Consider external monetization strategies like offering online courses, consulting services, or merchandise that align with your channel’s niche and audience interests.
5. What role does community engagement play in niche selection? Community engagement can offer insights and feedback on content direction and niche potential. A supportive community can also provide moral support and foster a collaborative environment for growth.
i recently started my first ever youtube.
automation channel in the make money.
online niche and i absolutely hated it.
so i decided to switch the niche and.
here is how i'm going to do it.
back in june 2022 i started my first.
ever youtube automation channel i picked.
the how to make money online niche for.
two reasons first the how to make money.
online niche supposedly has a high rpm.
which is kind of true but not really.
because the rpm really depends on the.
topic of the video and the audience that.
it reaches for example this video titled.
how to make money watching youtube.
videos has an rpm of three dollars and.
this video about amazon has an rpm of 15.
euros you could argue that they are in.
the same how to make money online niche.
but the video about amazon has a five.
times higher rpm than that video about.
how to make money watching youtube.
videos the second reason is that i saw.
big successful channels in the space.
like bryson tay and online hustle and i.
thought hey i'm just gonna copy them and.
this is going to be my golden ticket to.
success.
spoiler alert that doesn't work so here.
i am three months later i invested over.
two thousand dollars and the channel is.
now making a whopping two dollars per.
month at this rate the channel is going.
to break even in 1 000 months which is.
just over 83 years warren and charlie.
would not approve of such an investment.
so.
something needs to change and to be.
exact i need to change the type of.
videos that i'm producing but here's the.
problem i spent the last week.
researching and thinking about what kind.
of videos i want to produce.
and guess what i still haven't figured.
it out it almost feels like i'm getting.
married although i wouldn't know what.
that feels like i've been considering.
all kinds of different channels charisma.
on command fight mediocrity athletic.
interest free investing real-life lore.
however the daunting thought is that i'm.
not creating anything original once.
again it just feels like i'm copying.
someone else but on the other hand i.
know that you shouldn't reinvent the.
wheel you should take something that is.
proven to work and have your take on it.
also knowing myself i know that my.
interests change all the time what i was.
into one year ago is not the same thing.
that i'm into today so if i'll be.
starting a youtube automation channel.
and let's say tips and tricks for.
youtube growth modeling someone like.
patty galloway i'm not sure if that's.
going to be something that i'm.
interested in one year from now now the.
counter argument to that is that you.
don't actually need to be into the.
content yourself because other people.
are going to be making these videos as.
you can see it's a very hard decision to.
make but i do have a game plan number.
one i'm treating my youtube channel as a.
business by entering into a niche i'm.
trying to capture market share.
businesses capture market share by.
diversifying themselves so one thing i.
know is that i need to make my videos.
that people already watch but at the.
same time be different from the.
competition number two i want the.
content on my channel to be informative.
and solve some kind of a problem that.
people have to me this is very important.
because this way i will be able to.
monetize my channel with external.
monetization by offering online.
education for example take a look at.
charisma on command the money they make.
from online sales is very low in.
comparison to how much money they're.
making from their core sales well good.
news is that our business not dependent.
on ad rates it's it's very very heavily.
tilted towards the core sales that we.
have so those have dipped but not nearly.
to the same amount that ad rates have.
gone down core sales more closely track.
views that we have and i think if you're.
treating your channel as a business it's.
very important to consider that from day.
one yes growth is the number one.
priority at the beginning but at the.
same time i do want to focus my content.
around solving a problem so later on i.
can offer a solution and number three i.
want to focus my videos more on the.
information value rather than on the.
production value of course i will try to.
make my videos as entertaining as.
possible but from my experience i.
learned that if people find your video.
helpful and informative then the.
production value becomes secondary and.
with all these criterias in mind i'm.
still researching which niche to get.
into self-improvement finance fitness i.
noticed that the more you learn and the.
more mistakes you make the more cautious.
you become when making decisions because.
you learn that things are not as simple.
as they look i'm going to try all kinds.
of different videos from different.
niches my goal with this approach is to.
figure out which videos turn out the.
best and where i can get the highest.
retention moreover as i'm trying these.
different videos i'll be reporting back.
to the community on discord by the way.
if you have any ideas for me which niche.
i should get into i would love to hear.
from you so if you want to be part of.
the first ever youtube automation.
discord community then you're welcome to.
join us it's the first link down in the.
description i will see you there and.
thank you for watching.
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